20 Creative Hyperlapses From Instagram’s New App

Instagram rolled out a new app on Tuesday, and users are putting selfies aside to try their hands at time-lapse-like magic.

The new app, called Hyperlapse speeds up and stabilizes long videos into short, time-lapsed clips. It is currently available for iPhone users in the Apple App Store

See also: Instagram Rolls Out Deeper Analytics for Advertisers

The creative Instagram community began to quickly test out the new feature, so we’ve rounded up a few of our favorites so far.

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Origin: Social Media

Vine Challenge: Capture Objects in 360 Degrees

The tech of our days is so advanced that it’s fair to say we’ve got everything we need. From smartphones and tablets of all sizes to bendable TVs and Bluetooth padlocks, nearly every gadget has multiple things to show off, appearance- and function-wise

See also: 8 Vines of Transformations Happening Before Your Very Eyes

We partnered with Hewlett-Packard once again for this week’s Mashable Vine Challenge. We want you to showcase technology operating in a 360 degree capacity

A panoramic image taken on a smartphone may not cover edge to edge of what you see. But on Vine, you have the flexibility of creating stop-motion animations to capture all angles in a single video. Read more…

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Blog Comments, Digital Universes, and the Future of Social Conversations

Back in “the good old days”, conversations […]Blog Comments, Digital Universes, and the Future of Social Conversations originally appeared on Danny Brown – the human side of media and the social side of marketing – all rights reserved.        Related StoriesLoyalty Is Not a Given – Like Trust, It Needs to be EarnedThe Bullshit Excuses for Attitudes Towards Women Needs to StopHow to Build the Commodities of Identity and Trust in Social Media 

Original: Danny Brown – Social Media Marketing Blog

Vine Finally Lets You Import Videos From Your Phone

Vine is granting the wishes of every star and amateur on its platform by allowing users to import existing videos

The absence of this feature on Vine, until now, resulted in some opting for Instagram instead; the platform lets you upload 15-second videos, as opposed to Vine’s six seconds that you couldn’t pull from elsewhere.

See also: 19 Viners Funnier Than Anyone You Know IRL

In addition to video import, the Vine app (on iOS only for now) will also let you edit the imported video. You can duplicate portions of the video and mute the audio; instead of being forced to preview the entire video before editing, you can now preview your last addition on the capture screen and even delete that portion of your Vine from the same screen. Read more…

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Hat Tip To: Social Media

Beyond Millennials: How to Reach Generation Z

Millennials are so last year.

As the generation that inspired countless thinkpieces eases out of the public eye, marketers are honing in on the next wave of consumers: Generation Z. These folks, born in 1995 or later, make up 25.9% of the United States’ population, contribute $44 billion to the American economy and differ from their predecessors in a few key ways.

See also: Lessons on Millennials From Teen-Targeted Swagvertising

While millennials — a.k.a. Generation Y — grew up alongside the World Wide Web, Gen Z is growing up with social media. This shapes everything from their academics to after-school activities, with more than half of Gen Z using YouTube for research projects and a third collaborating with classmates and watching lessons online. Read more…

More about Facebook, Social Media, Features, Generation Y, and Millennials

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Three Mobile Social Networks to Keep an Eye On

This April, technology and digital news site ReadWrite  […]Three Mobile Social Networks to Keep an Eye On originally appeared on Danny Brown – the human side of media and the social side of marketing – all rights reserved.        Related StoriesBlog Comments, Digital Universes, and the Future of Social ConversationsHow to Build the Commodities of Identity and Trust in Social MediaAre We In Danger of Losing the Right to an Opinion? 

Original: Danny Brown – Social Media Marketing Blog

Finally, We’re Talking About Mental Illness Like Adults

To his fans, Robin Williams was a jester, a chameleon and a poet. A beloved performer, Williams dedicated his life to laughter. So it was not surprising that upon learning of his death at age 63, the public was overwhelmed with emotion. The shock of losing this man to suicide served as a cruel reminder that everyone, regardless of his station in life, is vulnerable to oppressive forces like mental illness and addiction

As the public registered the finality of his absence, social media became an outlet not only for heartfelt remembrances, but also messages of hope and compassion. This widespread empathy, matched by private conversations around the dinner table and water cooler, is a new phenomenon that demonstrates just how much the stigma of suicide has diminished in recent years Read more…

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16 Creepiest Targeted Facebook Ads

Nope, you aren’t the only person who’s been inundated with oddly specific Facebook ads.

Whether they’re for T-shirts and hoodies touting the dominance of those who share your last name, or products for a private health issue, it’s easy to find ads that know as much about you as your friends and family do. As uncomfortable as this might be, it’s a byproduct of data mining and tracking cookies, both of which provide ad companies with ample information to post relevant pitches

See also: Lessons on Millennials From Teen-Targeted Swagvertising

When a business creates a Facebook ad, it’s given several options to help narrow down its audience. It starts with basic demographic data like age range, gender and location Read more…

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Don’t Freak Out About the Facebook Messenger App

You might hate being forced to use Facebook Messenger — but that doesn’t mean the app is invading your privacy or part of some vast conspiracy to track all of your actions.

In the days since Facebook started requiring iPhone and Android users to download the stand-alone Facebook Messenger app to continue chatting with friends and family members, the backlash has been swift.

As Facebook is well aware, its users do not like change (see News Feed, Beacon ads, Timeline, OpenGraph, the Instagram terms of service changes, and every design change in the company’s 10-year history). So it’s not surprising to see Facebook Messenger as the number one app in the App Store (because everyone is being prompted to download it), or that it has a 1-star rating (because everyone is being prompted to download it). Read more…

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‘Women Against Feminism’ Movement Gets Perfect Twitter Parody

Who needs femisime — uh, feminism — anyway? It’s just so hard to spell.

As a response to the #WomenAgainstFeminism movement, a Twitter parody account called @NoToFeminism takes a delightfully bizarre stab at the otherwise enraging phenomenon by poking fun at it.

See also: ‘Feminist Frank’ Meme Sparked a Bromance With the Internet

Many comedy greats have used their craft to triumph over adversity. NoToFeminism’s strange logic and unique spelling and grammar choices make it no different. After all, it’s a lot more entertaining than trying to debate with the opposition.

Nothing like a bit of delicious irony to bring a smile to a feminist’s cold, man-hating face. Whether you think you need feminism or not, you may need to retweet this. Read more…

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