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Archive for the category “Instagram”

Teen’s Instagram Tribute To His Sick Great Grandma Needs No Filter


When Louisville, Ky., teen, Zach Belden, created an Instagram account for his great grandma, he had no idea how big of a following it would attract, WDRB reported.

Grandma Betty is dying of cancer, so Zach thought this would be a great opportunity to share happy moments with his family and friends, and also have something to remember her by.

But, it hasn’t only reached their family and friends: the account, grandmabetty33, was made in January and already has more than 6,500 followers.

Grandma Betty gets a huge kick out of it, asking how many new followers they’ve gained every day, according to WDRB.

“I’ve been here 80 years, maybe they’ll learn something good from me,” she told the outlet.

On March 10, Zach posted an Instagram thanking all their followers:

From photos of her and her late husband, to videos of her dancing to Pharrell’s “Happy,” the sweet account is definitely worth checking out.

Source: Technology – The Huffington Post

How to Turn Your Instagram Fans into Brand Advocates

See on Scoop.itSocial Media Tips by FMMG

Turn your Instagram fans into brand advocates

Brian Honigman is a marketing consultant, a freelance writer and a social media enthusiast. This post originally appeared on the SumAll blog.

According to Instagram, its growth is continuing to skyrocket with 50 million sign ups in the last six months leading them to 150 million users total. The app’s growth presents an ongoing opportunity for both B2B and B2C businesses looking to increase visibility among existing and potential customers.

However, with the popularity of Instagram rising every month, it is becoming more difficult to get your voice heard amongst the chatter of other users and businesses on the mobile app.

Therefore, it’s important to not only increase the quantity of the quality content your official business account is publishing and further empower existing Instagram followers to continue to post about your company, but also to engage your organization with advocates on Instagram.

According to Instagram, its …

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6 Tips for Instagram Marketing Mastery

See on Scoop.itSocial Media Tips by FMMG

6 Tips for Instagram Marketing Mastery

Instagram is one of the fastest growing mobile apps. How do you take advantage of its 150 million users? Here are 6 Tips for Instagram marketing mastery

Since its inception back in 2010, Instagram has become one of the fastest growing mobile applications to date.  Considering it has an estimated 150 million monthly active users worldwide, it is clear that this filter-enabled picture displaying social app is showing no signs of slowing down.  With the simple evidence being that prospective customers are already present and active on the platform, the benefits of companies using Instagram as a marketing tool are beyond valuable.

One might assume that managing an effective Instagram account entails taking an interesting photo, sitting back, and watching the ‘likes’ and comments ensue.   While this method might be efficient for personal accounts and may even help gain a follower or two, it does very little in maximizing optimal visibility in a target market for companies.

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