World Cup Final Tops Super Bowl As Facebook’s Most Popular Sporting Event
Step aside, NFL, there’s a new kind of futbol in town
Germany’s 1-0 victory over Argentina in Sunday’s World Cup Final didn’t just break the hearts of Lionel Messi fans everywhere — it also broke records on some of the world’s largest social networks
The match, which Germany won in the closing moments thanks to a goal by 22-year-old Mario Götze, was not only the most talked about World Cup contest on Facebook. It is now the the most talked about sporting event in the history of the platform.
A total of 88 million people generated more than 280 million Facebook interactions (posts, comments, and Likes) during Sunday’s final. Read more…
Origin: Social Media