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Social media lessons from the Super Bowl

See on Scoop.itSocial Media Tips by FMMG

This from the Chicago Tribune: 


There was a clear winner in this year’s Super Bowl, both on the field and off.


On the field, it was more than just the Seahawks scoring points. Joe Namath botching the coin toss in a fur coat turned into two separate social media events, with #furcoat and #cointoss taking on lives of their own. Even I had a little fun at Namath’s expense:

‏@scottkleinberg: #SB48 score: Joe Namath’s coat 7, Seattle 2.

But there were some interesting takeaways from a social media perspective, some that worked well and some that are teachable moments. If any of these ideas inspired you, here are some tips to consider from the social media playbook.

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